LVPRD is a New York City based clothing brand that was founded in 2018. Our mission is to create cool and fun clothing while promoting a positive lifestyle through the message of love. Our essential pieces are easily adaptable and are sure to become staple pieces in any wardrobe. We are LOVE--PERIOD.



\ ‘luhv \•\ ‘peer-ē-uhd \

  1. Mode or mentality that encourages perpetual unselfish and benevolent for the good of one’s self, one’s endeavors and other human beings
  2. An assertion that love (verb) is an action applicable beyond the parameters of human relationships